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Attracting Talent Across the Globe
InterContinental Hotels Group (IHG) is one the world’s leading hotels group. Most of the company’s guests know it by its branded hotel names: Holiday Inn®, InterContinental®, Crowne Plaza® and more. As a truly global company with 11 brands and more than 660,000 guest rooms in nearly 100 countries, IHG knows that talent doesn’t have boundaries. The firm’s challenge is to further increase their branding and social recruitment efforts – cost effectively, globally, and fast.
To reach candidates all over the world quickly and in a cost effective manner, IHG partnered with TweetMyJobs to distribute their job opportunities via social and mobile networks to jobseekers worldwide. IHG job opportunities were distributed via Twitter, email, text message and more to an online social & mobile audience.
Download the case study to learn how IHG drove thousands of visitors to their jobs each month from seekers all around the world.